Is There Life After 2010?

Sebb’s circus has come and gone, your bottom line is not looking as rosy as what you anticipated and you’re fatigued. The medical term for this ailment is: Post FIFA Stress Syndrome or PFSS… Like a deflated party balloon. Whilst not being an ailment that is fatal, irritate me once more and it might just prove to be so.

Many South Africans will be licking their financial wounds and wondering why on earth they over-capitalized on this single major opportunity to make the quick buck. Spare a thought for those who approached their friendly bank managers with this ‘dead-cert’ or those who forfeited their annual holiday to have costly renovations done to their properties in order to cash-in on this cash-cow.

So, where to from here are you asking? Let’s lift ourselves up, dust ourselves off and press on. And it goes without saying, “Always look on the bright side of life.”

It’s going to be the end of July and it will be the perfect time for you to plan your attack while the rest of South Africa is recouping from the dreaded PFSS. Now is the time to call in the marketing specialists to give a candid report on your establishment’s marketing health and how to improve that bottom line.

And ponder: ‘The old girl did need that lick of paint now didn’t she?’

Is there life after 2010? You Betcha.